Online marketing is the new norm. With about 4.66 billion people using the internet as of 2020, it’s a no-brainer to want to craft a home for yourself...

What is the December 2020 Core Update?The Google search engine uses a “core algorithm” to maintain its SERP rankings. We all need to know the impact o...

Do you know? There were more than 150+ Billion Searches only in the USA in the first 90 days of 2020.If you are in a business today and don’t care abo...

The market of global web hosting services is growing at a very high rate. Based on the study report published by Market Research Future, the hosting m...

Will Google Search Console (GSC) be enough to help me improve my website’s performance? It’s a question most companies ask themselves when they assess...

Last October, Google created quite a pandemonium in the digital world with its Bidirectional Encoder Representations from Transformers (BERT Update). ...

I feel sad when I see many small business owners who have started with SEO as their business is moving away into different fields like real estate, so...

Selling services for a digital agency is a tough task. You are not only competing with umpteen number of agencies which mushroom every day but also wi...

Lead generation is quite important for any business. After all, leads are the ones that can get converted to potential clients. As much as it is impor...

We all know that SEO is awesome and blah blah but let’s be practical, if you are in a field where there is already a lot of content pollution, standin...

Digital Marketing Agencies are the ones who take the bulls by its horns. They work with customers of different industries, locations, and in their var...

Every Marketer is a convergence of an artist, a psychologist, a scientist, and a technologist. It is one of the toughest jobs today on this planet. I ...

Website Page Load SpeedNeed to know whether updates?Want to check out the news headlines or the cricket score quickly?All we need to do is ask Google....

Does your website have an aesthetic design with all the functionalities?Do you plan to market it and generate leads for your business?Before planning ...

The ultimate goal of Search Engine Optimization (SEO) is to allow search engines to understand and efficiently crawl the website’s data. The ever-chan...

There is an umpteen number of platforms where a Freelance SEO can get work like Fiverr, Upwork, Freelancer.com, and many more. However, do you think t...

There are millions of landing pages created every day by businesses across the globe. We all wish to create a landing page that becomes our lead gener...

Last August, Google announced a medic update that had an unfavorable impact on the rankings of health and medical websites.Google, by its admission, h...

As customers shift from offline to online, companies have realized that if they want to sustain, digital is the road ahead.They have come to realize t...

We are about to move into the third decade of this century soon, and one of the exciting things for businesses is that they have access to technology ...

People may not have a landline number at home these days, but everyone has an email ID. Businesses do. Individuals do. Even universities and governmen...

Until a few years ago, attracting traffic to the website was quite simple. You found high volume keywords for SEO, wrote content around it, promoted i...

You must have read about how sending an audit report of the prospect’s website while writing a cold email pitch to them can increase your chances of c...

Do you know?According to a report by Forrester, digital marketing will grow at a CAGR of 9% by 2023, with companies spending over $146 billion on it.S...

SEO has evolved since the time it officially started in 1997.It has come a long way from keyword stuffing to offering relevant content and online cust...

There’s a lot you can offer your clients as a digital marketing agency.You can develop websites, design logos, manage social media marketing, do email...

Will SEO Trends and Techniques Relevant in 2021?It’s a common question that most marketers and organizations ask.The answer to it is a resounding Yes....

What do you do to generate leads for your digital marketing agency?Do you send cold emails or do cold calls?Well, that no longer works as effectively ...

Today, conversations in the digital era have moved from big data, the concept of managing significant data quantities, to data lakes or data warehouse...

Whether you are looking for a comprehensive reporting tool to showcase the work done for your clients, or you are an in-house SEO specialist searching...

A small business owner understands the importance of digital presence and invested a lot of time and money in building a fantastic bakery website. Exc...

When it comes to attracting new businesses, a potent tool at an agency’s disposal is a lead magnet. A lead magnet is an irresistible offer that provid...

The nature of the internet and technology makes disruption a daily norm, not just displacing the very elements that brought it fame, with something mo...

  You must have probably heard podcasts or read articles on how people earn money by just blogging for a few hours a week from a home office at a quai...

According to a recent survey, 83% of agencies believe digital marketing to be one of the fastest-changing industries in the present era because of its...

Every Marketer should ask this question to himself every day until you get the answer.Is there something interesting available on your website, which ...

The internet has left no aspect of life untouched, and the time has come where we can’t live a single day without the internet. While everything is tu...

Website properties are as essential as businesses’ physical properties, and in some cases, there is no latter element. Think about Uber or Amazo...

Webmasters and marketers around the world realize the pot of gold lies in their mobile strategy. With Moore’s law playing out every year that sees an ...

Recently, I was at an event, and I heard an executive talk about how his sales force was the oxygen to his company. While you might have a great produ...

A simple Google search is how you might have chanced upon our website. We could have been ranked somewhere near the top (we’d be delighted if you foun...

Before getting into the need to have a White Label SEO Audit Tool in your kitty, let us understand what this term ‘White Label SEO Audit Tool’ actuall...

Before getting into how to perform an SEO audit, lets us first understand what correctly SEO Audit is!There are around 140,000 websites created every ...

One factor that differentiates the right agency from a normal one is the way you present your services to your prospect. If you talk about services th...

When Formstack – a data management company specializing in online forms, surveyed 400,000 users to understand the conversion of contact forms, they re...

According to a recent Digital Agencies survey by Hubspot, out of the top 5 challenges, three which caught my attention are  60% of Agencies have ...

Search engine optimization (SEO) is a massive field brimming with a multitude of variables that affect the rankings of a website on the search engine ...

For a very long time, marketers have been relying on e-books and whitepapers to generate leads for their agency. In fact, according to Pricewaterhouse...

When Google PageRank was created, it opened doors for the search engines to capitalize on search methods. A web page is essential to a user – ba...

Every business, be it big or small, knows the importance of coming on page 1 in google search results. The other great thing is that they all know it ...

“Too much of anything is bad, but too much good whiskey is barely enough.” Mark TwainThere is no optimal keyword density out there.There is, however, ...

One thing that differentiates an excellent marketing agency from a good one is the kind of Search Engine Optimization (SEO) solutions offered by them....

Today, top SEO agencies of the world thrive on business from multiple locations. The agencies which top the charts have worked days and nights to achi...

The presence of duplicate content on your website can translate into a compromised search engine ranking. The most important search engines like Googl...

In today’s competitive world, businesses are fighting for the same customer. The fight has moved to the digital space. SEO plays a very critical role ...

A Search Engine Optimization Specialist (SEO Specialist) is responsible for implementing SEO and social media strategies for clients. He/she understan...

Running a small business is no easy feat as resources, staff and time for marketing are limited. However, having a small business does not mean that y...

The idea behind having a website is to ensure a steady flow of website traffic, interact with your customers on the website, get to know their pain po...

There are many reasons as to why a website or blog may not be getting enough traffic.There is no one single answer to the question of how to increase ...

Search engine optimization (SEO) has long been considered the most effective way to drive traffic and generate leads. In 2016, companies globally spen...

What is SEO?Search Engine Optimization (SEO) is the action taken on the content of a web page to ensure that it is found in the Search Engine Results ...

What does it mean to ‘Audit’?An ‘Audit’ carries with it a negative connotation. However, it can have a remarkable positive effect on website performan...